Case Studies

Global Veterinary Group

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Challenge:

  • Cost-plus pricing approach in which inaccurate estimates provided, resulting in bill shock and difficult customer conversations
  • Itemised pricing created greater admin complexity for staff
  • Current approach undervalued services and skills, with a greater focus given to the cost of consumables

Outcomes:

  • Introduction of the new structure helped recover annual revenue leakage of around 3 – 5% of revenues
  • Changes made in the UK with plans to roll out the new structure in other European markets
  • Streamlined structure resulted in confidence in price estimation thereby improving competitiveness
  • More consistent & fairer charging resulting in a better customer experience
  • Reduces mis-charges and drives operational efficiencies
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