Somos una consultoría galardonada especializada en este campo, lo que significa que podemos ser de ayuda ante desafíos relacionados con la fijación de precios, modelos comerciales o gestión de ingresos. Nuestros expertos en estrategia y fijación de precios han colaborado con empresas de diversos sectores y ámbitos geográficos. Lea y escuche más sobre nuestro enfoque y descubra por qué creemos que somos diferentes.
vea el vídeo de Bach Nguyen, director de Pearson Ham Group, donde explica cómo trabajamos.
Escuche al CEO Tim Ham y a la directora Inés Llerena del Blanco hablar sobre nuestra pasión por lo que hacemos.
A holistic and varied process placing different emphasis on activities to help a client understand the pricing dynamics for their market.
Comprehensive review to assess and prioritise pricing opportunities, with detailed plans on how best to seize the identified opportunities. Three variants offered – rapid, standard and in-depth.
A process to review how a company captures and communicates values with review of 6 key elements – value & pricing proposition, packaging, revenue streams, price structure, denomination & timing and discounting.
The development of pricing capabilities and processes for clients to be more effective in pricing. Areas include governance and decision making, skills development, tool development, KPI creation, reporting.
In-depth analysis of price elasticity variations to inform where and how price levels can be optimised
Assessment to identify ambitious and confident price increases by segment, delivered through an integrated campaign that proactively manages value leakage and validate prices through pilot testing.
A holistic review of promotion strategy, identifying areas of opportunities in line with the commercial strategy, including modelling alternatives and communication design.
Definition of optimal starting point for discounts with consideration of the structure (systematic differentiation) and management (discretionary discounts) delivered through a change programme of sales team training, pilot testing and roll out.
We help organisations to select the best fit in terms of pricing technology though a proven approach and methodology that ensures covering the solution’s adoption across the organisation.
